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The International Entrepreneur – Tips for Successful New International Operations

Now that the contracts are signed and your company has gone international, the real work begins. Here are some tips to help make newly established international business work as effectively as possible during those first few months of operation. Keep International Business Relationships Healthy and Strong A new international partnerships, sales offices, production facilities, and/or […]

The International Entrepreneur – Building Trust with Americans

This week’s article is about building (and destroying) trust with Americans. This is an important issue for anyone choosing to enter the American market. If you don’t understand how Americans use trust, it will likely sabotage your business dealings. Here’s what you need to know: Trust is Easily Given In world business, Americans often have […]

The International Entrepreneur – Flying Below the Radar: Taking Advantage of Second-Tier Industry Clusters

Work smarter, not harder.  All international entrepreneurs strive to stretch their expenditures in hopes of gaining as much as possible for money spent. This week’s article is about focusing on your industry’s geographic clusters and how to optimize your energies spent building your company in those regions. What is an Industry Cluster? An industry cluster […]

The International Entrepreneur – Cultural Tips on the Netherlands: an Interview with Dutch Business Coach, Roland van Leusden

This week’s interview is about one of my favorite business cultures – the Netherlands. Experienced sales professional, business coach, and entrepreneur Roland van Leusden shares his perspective of how the Dutch business culture helps make the Netherlands such an international business powerhouse despite its relative size. What do you see as unique cultural characteristics of […]

The International Entrepreneur – How Marketing REALLY Works in America

With a title like that one, you might think that I will share tightly guarded American secrets. Actually, marketing your product or service in the United States is probably more similar to marketing in your home country than it is different. But here are some marketing trends that may affect how you approach the American […]

The International Entrepreneur – How to Handle Cross-Cultural Conflict

When doing business internationally, at some point you will encounter an issue with your supplier, partner, or client that needs resolution. This is challenging because every culture operates under a different set of Values, Assumptions, Beliefs and Expectations[1], leading to plenty of misunderstandings. On top of that, every culture handles conflict in a different way. […]

The International Entrepreneur – How to Make American Business Contacts

For those business professionals wanting to expand into the American market, I offer the following advice for making and keeping American business contacts: Contact Americans Directly Unlike in many cultures were formal introductions must be made, Americans need no middle person. If there is a person you would like to meet, you can: Introduce yourself […]

The International Entrepreneur – Cultural Tips from France: an Interview with Omar-Pierre Soubra

This week’s business cultural interview takes us to France! Omar-Pierre Soubra shares his insights on how to navigate parts of French culture. What do you see as unique cultural characteristics of France’s culture that are reflected in France’s business culture? I will sound obvious by saying “French food”! You can talk to any French businessman […]

The International Entrepreneur – Young CEOs: Overcoming Age Discrimination in Global Markets

In countries like Australia and the United States, entrepreneurial success can come at any age. But many business cultures associate age with experience and responsibility. This week’s question is: how does a successful entrepreneur bridge the age gap and be taken seriously in international markets? World renowned business culture expert, Fons Trompenaars describes how cultures […]

The International Entrepreneur – Cultural Tips on New Zealand: An Interview with Kiwi International Business Development Expert, Ray Underell

This week’s business culture interview is about New Zealand. While New Zealand shares some cultural traits of its neighbor, Australia, this country is definitely unique and important in up-and-coming industries such as outdoor gear and high technology. New Zealand is an island nation that is always ready to stand up to international challenge. There are […]

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