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The International Entrepreneur – Why Globalization Needs to Survive and Thrive

International Entrepreneur - Why Globalization

This is the year when Globalization Backlash is reaching a fevered pitch. It’s been building for decades as whole groups of workers are excluded from the windfall profits of trade. As a Midwestern girl, I have seen my region of the United States come to known as the “Rust Belt” for all of the abandoned […]

The International Entrepreneur – How to Manage International Ignorance in Business

Mexico City ready for international trade

“Marie” has been traveling frequently between clients in Tucson and nearby Phoenix, Arizona, USA. She works with mid-sized expanding technology companies and has for many years around the globe. But Marie confessed to me that lately she is struck by the lack of interest in and understanding of Mexican markets that sit just minutes or […]

The International Entrepreneur – Tips for Being an International Distributor

Tips for Being an International Distributor

A Kenyan distributor recently wrote to me asking for advice to build an in-country distributor business. He was interested in representing more products in the Kenyan market and wanted to find the right suppliers for his business. That is a great topic especially given both the opportunities associated with reselling globally-branded products and the risks […]

The International Entrepreneur Interviewed – How to Become an International Entrepreneur w/ Becky DeStigter

Becky DeStigter interview podcast by Verbaccino

Readers, This week I want to share a great interview and conversation I had with Kathrin Bussmann, host of The Worldly Marketer Podcast Series. For those of you who don’t know Kathrin yet, she is the Founder of Verbaccino and the Creator of International & Global Marketing Strategies for the Digital Age. Kathrin asked me a […]

The International Entrepreneur – Are Your Outsourcing Resources Ready for International?

The International Entrepreneur Asks Are Your Outsourcing Resources Ready for International?

Today’s companies tend to be leaner and more agile than those in years past. They often have to be in order to grow at a rate fast enough to secure the next round of funding or attract the right acquiring firm. How we do business has fundamentally changed to where many company functions like legal, […]

The International Entrepreneur – When Is English Just Not Enough?

International Entrepreneur, international business, marketing, technology

There’s an international travel blogger I know who makes his living by paid presentations to tourism boards around the world and reviewing cruise ships, resorts and other travel services. Not a bad life for an ex-tech entrepreneur! But one thing I always find interesting is that middle-aged Midwestern never learned to speak another language beyond […]

The International Entrepreneur – Getting Started with Internationalizing Your Website

Website Internationalization, Mistranslated Signs

Taking your company international is often a business milestone. To do it right, it takes research and planning. It often is a long-term growth accelerator. But skip the planning; you could be either wasting resources or worse – damaging your company’s brands and bottom line. As part of international, it’s time to plan out your […]

The International Entrepreneur – Leading a Multicultural Team

The International Entrepreneur – Leading a Multicultural Team As entrepreneurs, we are told that the skills and experience of our core team members determines our ability to capitalize as well as succeed in our new ventures. We are also told that it is vital to have diversity. This week’s blog is about leadership style, which […]

The International Entrepreneur – Cultural Tips on Sudan: An Interview with Sudanese native Tajelsir Almutkassi

The International Entrepreneur – Cultural Tips on Sudan: An Interview with Sudanese native Tajelsir Almutkassi This week’s cultural tips on Sudan come to us from international business expert, Tajelsir Almutkassi. Taj originally is from Sudan’s capital of Khartoum. Taj has an American MBA and specializes in marketing. While Taj has worked in various parts of […]

The International Entrepreneur – Cultural Tips from Israel: Insights from Arlene Marom in Tel Aviv

The International Entrepreneur – Cultural Tips from Israel: Insights from Arlene Marom in Tel Aviv Image via Wikipedia This week kicks off a series on cultural insights from professionals engaged daily in cross-border business. Born in the U.S., Arlene Marom is a long-time Israeli resident and international marketing professional. I am grateful to Arlene for […]