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The International Entrepreneur – How to Respond to International Business Opportunities Outside Current Markets

Business Opportunities in New Countries

  Michelle looked up from her computer monitors and directly at her business partner, Brian. “Japan? Do we even know anyone in Japan? How did they find out about our company?”, asked Michelle. Only 9 months ago, Michelle and Brian had launched their software startup. Things were going better than they ever dreamed it would. […]

The International Entrepreneur – Is your company still an Accidental Exporter?

Accidental exporter, international entrepreneur

Joe rolled his chair over to company founder, Mary?s desk with a quizzical wrinkle in his brow? ?Can we sell our security product to someone in Romania? We just got an email basically ordering 50 software licenses from somewhere called Timisoara?, said Joe as Mary looked up from her multiple computer monitors. Mary was just […]

The International Entrepreneur – Interview with International Export Expert, Ed Marsh (Part 2)

Ed Marsh, International Entrepreneur, International Business

Two weeks ago I posted Part 1 of my interview with international B2B sales and marketing expert, Ed Marsh. Today I share the rest of Ed’s insightful answers. Q3: What’s the biggest mistake you see companies making in their online marketing for global markets? A3: ?Most US companies make the same fundamental mistake globally that […]

The International Entrepreneur: CFO?s Role in International Business

The International Entrepreneur: CFO’s Role in International Business. I have recently heard a group of CFOs