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The International Entrepreneur – International Trade 2016 Twitter List!

International Trade Experts on Twitter 2016

It’s been 6+ years sharing and trading advice on international trade from those involved on the ground. We have held weekly conversation on #GlobalBizTalk. For 2016, here are my recommended Twitter Follows in the field of International Business: @Hoeferle – Christian Hoeferle is an international business consultant and cross-cultural expert. Currently based in Tennessee, he hails from […]

The International Entrepreneur – The Promise and Pitfalls of International Digital Marketing

international digital marketing, global marketing, international entrepreeur

  Long gone are the days of fluffy feel-good marketing, where brand awareness was the focus and sales was normally the first company contact. I give the rise of Digital Marketing majority credit for this accountability revolution in our professional discipline. In 2004 I attended an American Marketing Association conference on Strategic Marketing in Chicago. […]

The International Entrepreneur – My 2015 Top International Business Blog List

international trade, top blogs, international strategy

Here are some of the best international business-focused blogs I’ve read this year: Beyond Brazil Blog from Sunny Sky Solutions – editor & author: Gabriela Castro-Fontuora. Gaby has moved back from the north of England to her native Uruguay. She writes about all kinds of international trade and practice advice for doing business in Latin […]

The International Entrepreneur – Interview with International Export Expert, Ed Marsh (Part 2)

Ed Marsh, International Entrepreneur, International Business

Two weeks ago I posted Part 1 of my interview with international B2B sales and marketing expert, Ed Marsh. Today I share the rest of Ed’s insightful answers. Q3: What’s the biggest mistake you see companies making in their online marketing for global markets? A3:  Most US companies make the same fundamental mistake globally that […]

The International Entrepreneur – Interview with International Export Expert, Ed Marsh (Part 1)

Ed Marsh, International Entrepreneur, International Business

This week I have the pleasure of interviewing one of the top independent experts in the international business consulting field, Ed Marsh from Boston. If you need expertise particularly in B2B manufacturing markets, Ed is a tremendous resource. His articles are an excellent read too. Here are Ed’s answers to my questions: Q1: What are some of the […]