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The International Entrepreneur ? Globalization Bashing and other Populist Pastimes

Globalization

  Globalization and the lowering of trade barriers has been a defining force for more than a generation. Freer trade has meant expanded business opportunities for large and small companies alike and an expansion of wealth that has reach from the richest to some of the poorest people on the planet. From centuries ago when […]

The International Entrepreneur – Why Globalization Needs to Survive and Thrive

International Entrepreneur - Why Globalization

This is the year when Globalization Backlash is reaching a fevered pitch. It?s been building for decades as whole groups of workers are excluded from the windfall profits of trade. As a Midwestern girl, I have seen my region of the United States come to known as the ?Rust Belt? for all of the abandoned […]

The International Entrepreneur ? The Globalization of American High Tech

international trade, information technology, globalization, international entrepreneur

This week I wrapped up a 3-week project researching American IT companies that expanded into international markets. Normally my clients hire me to focus on markets outside the U.S., so it was interesting to study?the industry I serve. Honestly, I thought I knew all about the American IT industry. I have spent the better part […]

The International Entrepreneur – Keeping America’s Global Competitiveness

This week I am focusing on globalization at a national level. To be honest, I am concerned about my country’s sustained ability to globally compete. That probably sounds a bit drastic given that I live in the United States and we have the largest economy of the world. The U.S. is home to top universities […]

The International Entrepreneur – 5 Mistakes to Avoid in Your Tech Firm’s International Marketing Strategy

What an amazing time to be an innovative entrepreneur. Technology, globalization and entrepreneurship are all evolving rapidly, allowing for advancements that no one thought possible just a few years ago. My own professional area, international marketing, is barely recognizable from 2002 and much less from 1992. But even as your company jettisons into the future, […]

The International Entrepreneur ? Calculating Estimated Profits in Potential International Markets

The International Entrepreneur ? Calculating Estimated Profits in Potential International Markets In business, I?m somewhat of a numbers cruncher. So here?s a starting point for calculating anticipated profits in a new international market: Revenue Start by looking at market size. If you?re focused on a specific niche, then use known information to find the size […]

The International Entrepreneur: Environmental Impact of Globalization

The International Entrepreneur: Environmental Impact of Globalization

Is expanding into overseas markets going to hurt the environment? This question was raised recently to me by a CEO/founder/entrepreneur. The answer is: it depends how you conduct your business.

The International Entrepreneur: Interview with Translation and Localization Expert ? Eve Bodeux

The International Entrepreneur: Interview with Translation and Localization Expert ? Eve Bodeux

Accurate translation and culturally localized content is critical to business credibility. Recently I interviewed Eve Bodeux (@ebodeux) for her professional insights: