Many young internationalizing companies ask: should we use local distributors in overseas markets or enter markets directly? As with most questions in international business, the answer is- it depends. Here are some guidelines to making this key strategic decision. Knowing the Local Market One of the benefits of using a local distributor to sell your […]
The International Entrepreneur: Environmental Impact of Globalization
Is expanding into overseas markets going to hurt the environment? This question was raised recently to me by a CEO/founder/entrepreneur. The answer is: it depends how you conduct your business.