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The International Entrepreneur – Trump and other Branding Issues in International Business

International Entrepreneur, Branding Issues in International Business

  I was waiting on the platform for the train from Bedford to London Heathrow. It was October 2004 and I struck up a conversation with a local businessman (staying true to my American stereotype of perpetual friendliness). After a few minutes, the gentleman asked me what was really on his mind? ?What could Americans […]

The International Entrepreneur – Is your company still an Accidental Exporter?

Accidental exporter, international entrepreneur

Joe rolled his chair over to company founder, Mary?s desk with a quizzical wrinkle in his brow? ?Can we sell our security product to someone in Romania? We just got an email basically ordering 50 software licenses from somewhere called Timisoara?, said Joe as Mary looked up from her multiple computer monitors. Mary was just […]

The International Entrepreneur ? How to Help HQ Staff Become More Globally-Focused

HR, global, international business, international entrepreneur

As I walked around the tech company?s office over the?weeks I spent on site, I heard quiet?complaints about international leads and clients from some of the?client-facing staff. ?That accent was so thick that I couldn?t understand her.? ?They don?t know how to follow a normal buying process.? ?I really don?t like dealing with people from […]

The International Entrepreneur ? 9 Signs You Need International Resource Backup

international trade, international entrepreneur,

The reality is this: No one knows everything there is to know about international trade. There are 180+ sovereign countries, 3,000+ languages, local regulations and business practices, and countless other details that affect doing business. We may not know it all, but we can strengthen our knowledge, positioning and outcomes by shoring up weaknesses in […]

The International Entrepreneur ? Inside the Born-Global Firm

As many of you know from social media – last month I started a new position as the Chief Operating officer for Entrepreneur Community Online?(ECO). This company is six months old and already has customers on five continents and in fourteen countries. Its evolution as a company is rapid, but its mission is clear: To […]

The International Entrepreneur: 5 Tips for Preparing Your Product for Global Markets

The International Entrepreneur: 5 Tips for Preparing Your Product for Global Markets I?m always amazed with how many companies don?t think to plan their product design around future company growth that includes global markets. The cost is huge to retrofit product size, material requirements, packaging, etc. after your product has already been created. Here are […]

The International Entrepreneur: Environmental Impact of Globalization

The International Entrepreneur: Environmental Impact of Globalization

Is expanding into overseas markets going to hurt the environment? This question was raised recently to me by a CEO/founder/entrepreneur. The answer is: it depends how you conduct your business.