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The International Entrepreneur – Interview with International Business Development Leader, Matthias Leitzmann

Matthias Leitzmann, International Business Development

This week I caught up with Matthias Leitzmann, Director of International Business Development at VXi Corporation, a manufacturer of noise cancelling wireless and unified communication headsets. Matthias is a leader on the front lines of the ever-shifting landscape of international business. He is also a regular contributor to the weekly #GlobalBizTalk Twitter group.   Matthias, […]

The International Entrepreneur – The Promise and Pitfalls of International Digital Marketing

international digital marketing, global marketing, international entrepreeur

  Long gone are the days of fluffy feel-good marketing, where brand awareness was the focus and sales was normally the first company contact. I give the rise of Digital Marketing majority credit for this accountability revolution in our professional discipline. In 2004 I attended an American Marketing Association conference on Strategic Marketing in Chicago. […]

The International Entrepreneur –Advice for Starting a Career in International Business

This year I accepted a position as adjunct faculty to teach International Operations from an Entrepreneurial Perspective at the University of Colorado Denver.  It has been a rewarding experience especially because of the level of enthusiasm of the students and their career potential in international business and related fields. Like many graduating students this year […]

The International Entrepreneur – Cultural Tips on India: an Interview with Indian Business Author and Journalist, Sandip Sen

The International Entrepreneur – Cultural Tips on India: an Interview with Indian Business Author and Journalist, Sandip Sen This week, I am pleased to interview Sandip Sen of New Delhi, India. Mr. Sen has 32 years of business experience in India and left the business world in order to write about topics that should interest […]